Why It Matters

United Futures PAC, a newly registered super PAC, is trying to bolster Democratic and independent Senate candidates with a reported $2.64 million in independent expenditures. Its largest reported expenditures benefit Adam Hamilton in Kansas and independent Dan Osborn in Nebraska, with additional activity in Mississippi, North Carolina, South Carolina and Alaska. ​

United Futures PAC's reported spending emphasizes candidate support and voter-contact operations rather than opposition advertising.

The committee's website describes its mission as supporting civic participation and independent organizing, including bringing neighbors together to discuss public issues and participate in political decisions.

What It Spent

According to the supplied financial figures, the committee raised $3 million, disbursed $1.1 million, and held $1.9 million in cash on hand through Sept. 30. Its reported spending subsequently reached $2.64 million as of Oct. 19.

The supplied expenditure records attribute approximately $1.72 million to supporting Democrats, $652,000 to supporting independent Dan Osborn of Nebraska, and $262,000 to opposing Republicans. Its reported candidate-level spending includes $668,059.70 supporting Hamilton in Kansas, $652,253.50 supporting Osborn in Nebraska and $456,000 supporting Scott Colom in Mississippi. Additional support expenditures include $207,158 for Roy Cooper in North Carolina, $198,482 for Annie Andrews in South Carolina, and $191,950 for Mary Peltola in Alaska.

The committee also reported $150,000 opposing Sen. Cindy Hyde-Smith (R-MS), $93,968.23 opposing Sen. Roger Marshall (R-KS) and $18,285.15 opposing Sen. Pete Ricketts (R-NE). The reported opposition spending against those three Republicans totals about $262,253, less than half of what Hamilton alone spent on support.

Who Funds It

The supplied records identify United Futures Inc. as the committee's sole contributor, with $3 million in reported contributions through Sept. 30. United Futures PAC also reportedly contributed $115,000 to Fulcrum PAC on Sept. 30. That transfer is separate from the committee's independent expenditures and should not be added to candidate-support spending.

The Ad Buy

United Futures PAC's reported expenditures have concentrated on canvassing, signs, mobile billboards, and text messaging rather than traditional broadcast advertising. According to the supplied transaction records, Neri Group LLC received $125,000 each on Sept. 16 for canvassing supporting Hamilton in Kansas and Osborn in Nebraska. The company received an additional $93,750 for each candidate on Oct. 1.

Financial Innovations Inc. reportedly received $122,000 on Sept. 28 for yard-sign printing associated with each of the six Senate candidates. American Guerilla Marketing LLC received $132,000 on Sept. 18 for mobile billboards opposing Hyde-Smith. On Oct. 7, Garner Printing reportedly received $110,000 for barn-sign printing in three states: Kansas, Mississippi, and Nebraska. On Oct. 12, 270 Strategies reportedly received $33,000 for text messaging supporting each of the six candidates.

You can explore more about this committee's filings at Legis1.com.

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